Trademark Registration

What is the trademark?

A trademark is a sign that distinguishes one's own goods, brands or services and concepts from those of others.

What is trademark registration?

The owner of the trademark applies for registration of the trademark to the national trademark authority, which, after examination and announcement, approves the registration of the legal fact that he enjoys the sole right to use the trademark.

Why do I need a trademark registration?

• Better brand building

• Different from other goods or services
  

• Guide consumers to recognize the habit of brand consumption
  

• The crucial position of business influence
  

• Better brand protection
  

• It is conducive to protecting the company's intangible assets
  

• Avoid competition in the industry
  

• Prevention of infringement by enterprises of the same category
  

• Necessary qualifications for operation
  

• Qualification requirements for enterprises to expand network marketing publicity
  

• Settled in tmall, jd.com, vipshop and other e-commerce platforms
  

• Enter large shopping malls or supermarkets for sales
  

• Intangible assets of the company
  

• The trademark registration of novel and creative ideas has great economic interests
  

• Trademarks can be pledged as intangible assets
  

Required Documents: 

• certificate of authorization
  

• Electronic version of the trademark to be registered
  

• Identification documents of the applicant to be registered
  

Required procedures: 

• Query the trademark to be registered to determine the probability of successful trademark application and whether there are the same or similar registered trademarks
  

• Prepare the registration documents for confirmation
  

• Submit application
  

• The Trademark Office shall review and download the receipt online
  

Announcement period

If there is no objection to the announcement, it will pass the examination and obtain the certificate successfully

Time required for registration: 12-18 months

Validity: 10 years

Renewal: you can apply for renewal 6 months before the expiration of the validity period, and the renewal validity period is 10 years